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LeanData Matching Datasheet

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2 Matching ENHANCE LEAD DATA WITH MATCHED ACCOUNT INFORMATION LeanData maps account-level data on to the lead object to better segment leads in marketing campaigns and to make routing decisions based on matched account data. CUSTOMIZABLE TIEBREAKERS Set customizable tie breakers to identify the best matched account for every lead. Use out-of-the-box tie-breakers or create new ones, and re-order rules.

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