2
Matching
ENHANCE LEAD DATA WITH
MATCHED ACCOUNT INFORMATION
LeanData maps account-level data on to the lead object
to better segment leads in marketing campaigns and to
make routing decisions based on matched account data.
CUSTOMIZABLE
TIEBREAKERS
Set customizable tie breakers to identify
the best matched account for every lead.
Use out-of-the-box tie-breakers or create
new ones, and re-order rules.