Five9 is a cloud-based contact center provider that dominates the small- and medium-sized business space. After posting double-digit growth over the past few years with hardly any outbound marketing, the company decided to enter the enterprise space and needed the most effective approach to support the market’s expansion.
DemandGen aided the team in deploying a new demand funnel–a sophisticated, highly automated, scalable revenue engine. Within six weeks, there was a dramatic pipeline uplift: no lead was left behind.