According to a Gartner report, through 2024, businesses will be forced to accelerate digital business transformation plans by at least five years to survive in a post-COVID-19 world that involves permanently higher adoption of remote work and digital touchpoints.
How do you prepare your marketing team for digital transformation, while creating an always-on revenue generating engine?
When we met in August, the team at Adobe and our strategic advisors spoke about how to level-up your demand generation expertise to achieve breakthrough customer growth. They covered:
- Demand Generation: Then and Now
- The D3 Methodology: A Holistic Model for Driving Growth
- 5 Secrets to a High-Performing Demand Funnel
- Applying the TEAM Framework for Account-Based Marketing
Explore additional resources on the D3 Methodology and digital transformation.