For the vital diagnostic and marketing metrics you need to track and report on Marketing’s contributions to the business, turn to the marketing technology experts at DemandGen.
As a marketing executive, you know the important contributions that your team provides to the business. But unlike your peers in Sales, who can point to metrics around deals closed and revenue, you struggle to show how Marketing’s efforts directly impact sales pipeline and revenue. DemandGen has combined its consultative, analytical, and systems integration expertise to design and deliver a complete, effective reporting solution for Marketing: the Marketing Performance Management (MPM) Dashboard Service.