Campaign Optimization Process

Did you know 78 percent of marketers are too busy to properly plan or measure campaigns? And there are so many steps—from concept to writing to design and layout, all the way to deployment, reporting and more. When you factor in the time and resources it takes to build effective campaigns in-house, it might be smarter to hire an experienced campaign services team who can save you money and offer ways to optimize your efforts.

Download our Campaign Process Optimization Checklist to help you plan, develop and execute your email campaigns.

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Buyer Persona Development Tool
Buyer Persona Development Tool

A template that guides you through the process of creating a buyer persona.

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How to Prepare for an ABM Implementation
How to Prepare for an ABM Implementation