Make Marketing Matter

You’re not alone if you’re often wondering if your marketing team is doing all the “things” needed to grow your brand and business. The reality is — with the massive demands on marketing each day, it’s too easy to get stuck in “batch and blast mode” by focusing on the campaign de jour.

This exclusive whitepaper, will take you through our Demand Factory framework and the elements it takes to build and maintain one to ensure you’re running a high performance demand generation machine.

Learn how forward thinking marketers are shifting the power of revenue generation, essentially turning Marketing into the epicenter of growth for their firms.

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Improving Sales and Marketing Alignment
Improving Sales and Marketing Alignment

Sales and marketing alignment is the first step in seeing substantial returns from marketing automation and...

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CaseStudy Avalara
CaseStudy Avalara

Avalara develops new lead management program, boosting outbound conversions.