In this re-released episode, Carlos Hidalgo and David take you through the first discipline of the D3 Methodology, demand creation. It’s the phase in which you find, begin to build, and establish a strong relationship with your next prospective customer by providing relevant content and adding value.
Listen as David and Carlos discuss:
- The essential elements of creating demand.
- How to develop buyer personas.
- The importance of creating content that aligns with the needs of your customers.
- How to discover and solve the pain points of your buyers.
Check out the resources mentioned:
- David Lewis' LinkedIn
- The D3 Methodology E-book
- David's Blog
- All D3 Resources
- Free Consultation with a Strategic Advisor
- DemandGen TV
To hear this episode and many more like it, subscribe on Apple Podcasts, Spotify, or on DemandGenRadio.com or search for DemandGen Radio in your favorite podcast player.