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If duplicate leads are known to cause confusion, waste resources and even lose sales, why would anyone ask to make it easier to create them intentionally? As it turns out, there are use cases.
Text messages have officially joined the B2B marketer’s toolset as a way to keep prospects and customers engaged... The post BRB I Have to Text My Clients: Oracle Eloqua Introduces SMS...
Enterprise companies send out many email campaign assets, making it more likely prospects or clients will see uncaught errors or mistakes. QA processes eliminate these errors.
Wish you knew which prospects clicked on the “Get a Quote” or “Request a Demo” buttons throughout your website, but... The post Get ‘Em While They’re Hot: Capture Prospects’ Interest with Eloqua’s...
Starting with Oracle Eloqua’s 19B Update, the new Salesforce.com Integration app is generally available. All Eloqua users can now install... The post What You Need to Know about Eloqua’s New...
Last month, Eloqua released the Salesforce Integration for Oracle Eloqua app as part of their controlled availability program. I installed... The post New Year, New Feature: Increase Speed to Lead...
Vistage's unique lead scoring approach enabled smooth development of an agreed-upon scoring model.
Your email campaign is queued up and ready to go. Your copy is attention-grabbing, your design is on point. But... The post Getting a Handle on Your Email Groups in Eloqua appeared first on DemandGen.
Marketers using Eloqua can add dimensional mail into new or existing campaigns, ensuring personalized, high-touch mail delivery and tracking to enhance campaign efforts and drive conversions.
Daniel Gaugler, CMO at PFL, talks about some of the engaging new types of direct mail and how you can leverage print with MarTech.
You’re up and running, you’re sending campaigns, and you’ve integrated Eloqua with your CRM. Now it’s time to implement that... The post Lead Scoring: 3 Implementation Options in Eloqua appeared...